Stelerix Web Blog Knowledge at your Fingertips

25Jan/110

Patient Retention and Recruitment

I was lucky enough to catch up with Melynda Geurts, Chief Operating Officer at D. Anderson & Company (DAC). As a leading service provider, the DAC team leverages clinical trial expertise, creative acumen and site management excellence to produce measurable results.

DAC is scheduled to be appearing at a couple of upcoming conferences, so I kept it brief and honed in on the critical things to remember, in terms of effective clinical outsourcing and patient recruitment strategies, like, why it's worth remembering in the first place.

24Jan/110

Greenovations.

We focus on a few specific verticals. We bridge global knowledge gaps and connect people with the cutting edge knowledge and technology they need.

One of such verticals is Renewable Energy. We have partnered with Canadian GreenTech, a premium provider of high quality renewable energy news, to collaborate on a series of renewable energy webinars.

We have been lucky enough to source some premium cutting-edge articles from Canadian GreenTech, the most recent of which is hosted here.

You can also check out the exciting webinar series here.

Posted by Jeff

21Jan/110

It’s Ongoing.

Thanks for sticking with us. The exciting growth, over the in the library, has come somewhat at the extent of this Blog. But fear not, loyal reader. Our gradual improvement is an ongoing thing. Think of us as a value investment, good valuation (free!) and which will yield dividends over time.

We have a lot of exciting things in the pipeline, including some changes under the hood. And it's only going to get better.

In addition to technological steps forward, we perpetually reexamine and refine our ability to consistently provide high quality on-demand knowledge solutions. Our competitive advantage is in leveraging proprietary processes and a network of hands-on leaders in an array of global markets, for cost-effective, premium knowledge deliverables. We are always narrowing in on our specifically targeted verticals. We continue to grow partnerships with niche and industry specific leading content producers and distributors. Meanwhile, our in-house marketing, production, and primary research efforts sustain our unique and cutting-edge outlook; we integrate robust and renowned thought content and our own proprietary yet comprehensive gauge of industry sentiment, to bring well-contrasted strategies into sight.

For success, stay with us. It has come in incremental steps. And will continue to do so. With a minor setback or two along the way, of course. But like the Dow Jones, circa March 2009 to now, it'll be mostly up.

Posted by Jeff

20Jan/110

Exclusive Interview with an Expert: Vikram Sathish Asokan

We've had a lot of luck getting in touch with experts, as of late.

My latest conversation was with sales superstar Vikram Sathish Asokan, a Director at Lister and Berg in India.

We talked about the three pillars to success in start-up companies (spoiler alert: Good human resources capable of getting things done, financing and technological savvy). We also touched on how to transgress beyond selling and ensure profitable long term relationships with Indian clients.

If you have ideas for future interview, or how to improve, I'm really happy to incorporate constructive criticism going forward so please do send!

Posted by Jeff

18Jan/110

Call for Questions.

We have an interview upcoming with Vivek Shukla, later next week.

His 12  years of experience serving over 40 reputable clients in the Indian pharmaceutical industry have given him a grasp of strategic business knowledge that is unrivaled.

Now is your chance to pick the brains of a world-class expert. Comment or send questions to info@stelerix.com

Posted by Jeff

18Jan/110

Exclusive On-Demand Webinar, Free! Atul Sharma – Global Partnerships

If you have not yet read or listened, check this out!

Atul Sharma, Senior Manager at Alembic Limited took some time to speak with me about his expansive experiences in a diverse array of emerging and mature markets.

We discuss a number of issues in-depth, like understanding local success drivers and why innovation is especially important in generic formulations.

There are lots more similar interviews coming up, so submit your questions if you want to hear from experts!

Posted by Jeff

13Jan/110

Call for Questions!

I have a number of interviews coming up.  I am really excited to have the opportunity to speak to experienced stakeholders. It is bound to be one engaging and informing discussion after another.

Get ready for a flood of quality content in the latter half of next week.

I have done my best to think up intriguing questions. They are all based on direct input from our preliminary research and direct industry stakeholder input, like this. But I'm still new to the interview game. So if you have ideas or are burning for answers, please send them to us!

If you could pick the brain of an emerging market expert, what would you ask?

If you need some inspiration, here are some tried and true questions (and answers).

Alok Kumar, Part 1, Part 2 (FREE On-Demand webinar)

Vivek Varma - Contract Manufacturing

Posted by Jeff

12Jan/110

Exclusive Interview, Part 2

I woke up at 3:30am (2:00pm IST) the other day, to find out about lessons learned  in competitive generic global product launches.

The follow-up to our first exclusive interview is now online.

Watch this FREE, on-demand webinar to understand:

  • What the Indian market will look like in ten years
  • What differentiates it from
  • Strategies for generics success.
  • How to deal with regulatory hurdles and surprises.

It's our first attempt at supplementing an audio call with powerpoint presentations and a full minute-by-minute note-guide. We are very eager to improve and should have a version with improved sound quality up by tomorrow. Your comments and thoughts are encouraged.

FREE On-Demand Webinar - Alok Kumar discusses what is required for generics success in India, and the world.

Posted by Jeff

11Jan/110

Local Savvy

Here's an excerpt from our recent premium research:

"Of course, respondents identified active engagement of local people as the most effective means to understand their respective needs, as well as what they are able to pay to address them. However, our research also suggested that organizations as a whole have been slow to engage end-users actively. Patience and value on the long term was also a key trend among respondents. It was evident from our results that success in India favors ongoing and long-term relationships that grow and evolve over time. It is clear that the initial time investment and requisite patience were rewarded many times over in the longer term"

It's interesting, given some recent developments in the news.

Despite minor analytical shortcomings, the researchers identified different factors influencing prescription in a number of regions. It's evident that local stakeholder engagement is critical as our research said.

Alternatively, big pharma can continue to acquire leading domestic players. Abbott complemented it's own internal efforts by buying up Piramal. It plans to let the business operate independently with current management; a robust strategy, judging by our research.

We touch more on the subject of how to successfully partner with local influences and key opinion leaders in our follow-up interview with Alok Kumar (original here). It will be an audio presentation supplemented with powerpoint slides, available soon!

Sign up for our newsletter to be kept up to date!

Posted by Jeff

10Jan/110

Shlomo Maital: India’s Secret Weapon.

"Would you tell me, please, which way I ought to go from here?"
"That depends a good deal on where you want to get to," said the Cat.
"I don’t much care where--" said Alice.
"Then it doesn’t matter which way you go," said the Cat.

"--so long as I get SOMEWHERE," Alice added as an explanation.
"Oh, you’re sure to do that," said the Cat, "if you only walk long enough."
Lewis Carroll, Alice in Wonderland.

I first became aware of Shlomo's work after falling in love with his insightful piece: India's Secret Weapon.

If you have not read this short essay, you would be remiss to close this page without perusing the referenced link.

It confirms my own ideas about the value of education. It also provides vivid insight into the scope and scale of education in India. It has obviously and intelligently been made a national and cultural priority. Even without Shlomo's incredibly compelling endorsement, it easy to begin to understand the potential of such large-scale initiatives. And it is exciting to imagine what it all might mean for the world at large.

In his new book, Global Risk/Global Opportunity, Shlomo Maital offers ten tools to help managers evaluate risk and exploit global opportunity by observing minds, markets and money. This is especially important today, given the increasingly connected global world. Because while we strive for an integrated and connected globe, thinking globally is harder than most imagine. To truly wrap your mind around the problem and understand the factors at play is a challenge. Eye-witness accounts and an eagerness and openness to understand and learn are a great starting point.

But in starting out, you must know where you want to end up. To this end, once again, Shlomo Maital provides valuable and intellectually stimulating insight:

Posted by Jeff

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